Linkedin Learning Jonah Berger on Viral Marketing-ZH | Apps-Tutorials | MP4 | 338.04 MiB
2 669 kb/s 1280×720 | AAC 160 kb/s 2 CH
Zieg Heil
Linkedin.Learning.Jonah.Berger.on.Viral.Marketing-ZH
Title: Jonah Berger on Viral Marketing
Publisher: Linkedin.Learning
Size: 339M (354455134 B)
Files: 8F
Date: 05/01/2020
Course #: Linkedin.Learning
Type: N/A
Published: February 8, 2014
Modified: N/A
URL: www.linkedin.com/learning/jonah-berger-on-viral-marketing
Author: Jonah Berger
Duration: N/A
Skill: N/A
Exer/Code: [ ]
Installation:
Unpack that shit, run that shit
Of course we know its sieg heil, thats how fucking rebelious we are!
Description:
Why do some ideas spread while others fade away? Jonah Berger,
PhD, professor of marketing at the Wharton School and author of the
best-selling book Contagious: Why Things Catch On,
reveals the secrets behind the science of social
transmission. Discover what leads people to share content online
and off, including social currency, triggers, emotion, public use,
practical value, and storytelling. Learn what separates the best
brands and stories from the rest in this example-rich course.
339M Jonah Berger on Viral Marketing 29M Jonah Berger on Viral Marketing/01 - Introduction 29M Jonah Berger on Viral Marketing/01 - Introduction/01 - The power of viral marketing.mp4 4.0K Jonah Berger on Viral Marketing/01 - Introduction/01 - The power of viral marketing.srt 45M Jonah Berger on Viral Marketing/02 - Contagious Content 16M Jonah Berger on Viral Marketing/02 - Contagious Content/01 - Word-of-mouth marketing.mp4 8.0K Jonah Berger on Viral Marketing/02 - Contagious Content/01 - Word-of-mouth marketing.srt 20M Jonah Berger on Viral Marketing/02 - Contagious Content/02 - Having an online and offline strategy.mp4 8.0K Jonah Berger on Viral Marketing/02 - Contagious Content/02 - Having an online and offline strategy.srt 9.5M Jonah Berger on Viral Marketing/02 - Contagious Content/03 - Six STEPPS to getting people to share.mp4 4.0K Jonah Berger on Viral Marketing/02 - Contagious Content/03 - Six STEPPS to getting people to share.srt 65M Jonah Berger on Viral Marketing/03 - Social Currency 20M Jonah Berger on Viral Marketing/03 - Social Currency/01 - Making people look good.mp4 8.0K Jonah Berger on Viral Marketing/03 - Social Currency/01 - Making people look good.srt 16M Jonah Berger on Viral Marketing/03 - Social Currency/02 - Making people feel like insiders.mp4 8.0K Jonah Berger on Viral Marketing/03 - Social Currency/02 - Making people feel like insiders.srt 30M Jonah Berger on Viral Marketing/03 - Social Currency/03 - Showing your inner remarkability.mp4 12K Jonah Berger on Viral Marketing/03 - Social Currency/03 - Showing your inner remarkability.srt 87M Jonah Berger on Viral Marketing/04 - Triggers and Emotion 25M Jonah Berger on Viral Marketing/04 - Triggers and Emotion/01 - Reminding people with triggers.mp4 12K Jonah Berger on Viral Marketing/04 - Triggers and Emotion/01 - Reminding people with triggers.srt 20M Jonah Berger on Viral Marketing/04 - Triggers and Emotion/02 - Finding your product's trigger.mp4 8.0K Jonah Berger on Viral Marketing/04 - Triggers and Emotion/02 - Finding your product's trigger.srt 20M Jonah Berger on Viral Marketing/04 - Triggers and Emotion/03 - Getting people to care with emotion.mp4 8.0K Jonah Berger on Viral Marketing/04 - Triggers and Emotion/03 - Getting people to care with emotion.srt 23M Jonah Berger on Viral Marketing/04 - Triggers and Emotion/04 - Focusing on high-arousal feelings.mp4 8.0K Jonah Berger on Viral Marketing/04 - Triggers and Emotion/04 - Focusing on high-arousal feelings.srt 77M Jonah Berger on Viral Marketing/05 - Public and Practical Value 22M Jonah Berger on Viral Marketing/05 - Public and Practical Value/01 - Making things easier to see and imitate.mp4 8.0K Jonah Berger on Viral Marketing/05 - Public and Practical Value/01 - Making things easier to see and imitate.srt 18M Jonah Berger on Viral Marketing/05 - Public and Practical Value/02 - Making the private public.mp4 8.0K Jonah Berger on Viral Marketing/05 - Public and Practical Value/02 - Making the private public.srt 21M Jonah Berger on Viral Marketing/05 - Public and Practical Value/03 - Crafting useful and helpful content.mp4 8.0K Jonah Berger on Viral Marketing/05 - Public and Practical Value/03 - Crafting useful and helpful content.srt 18M Jonah Berger on Viral Marketing/05 - Public and Practical Value/04 - Highlight value through the rule of 100.mp4 8.0K Jonah Berger on Viral Marketing/05 - Public and Practical Value/04 - Highlight value through the rule of 100.srt 40M Jonah Berger on Viral Marketing/06 - Stories and Putting STEPPS into Practice 4.7M Jonah Berger on Viral Marketing/06 - Stories and Putting STEPPS into Practice/01 - Telling stories that carry your message.mp4 4.0K Jonah Berger on Viral Marketing/06 - Stories and Putting STEPPS into Practice/01 - Telling stories that carry your message.srt 19M Jonah Berger on Viral Marketing/06 - Stories and Putting STEPPS into Practice/02 - Building the narrative.mp4 8.0K Jonah Berger on Viral Marketing/06 - Stories and Putting STEPPS into Practice/02 - Building the narrative.srt 16M Jonah Berger on Viral Marketing/06 - Stories and Putting STEPPS into Practice/03 - Combining the six STEPPS.mp4 8.0K Jonah Berger on Viral Marketing/06 - Stories and Putting STEPPS into Practice/03 - Combining the six STEPPS.srt 339M total
File: 01 - The power of viral marketing.mp4 Size: 29371308 bytes (28.01 MiB), duration: 00:01:28, avg.bitrate: 2670 kb/s Audio: aac, 48000 Hz, stereo (und) Video: h264, yuv420p, 1280x720, 23.98 fps(r) (eng)
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